01
Phase 1–2 · Foundation
Audit, sitemap, keyword research, site rebuild or remediation. Schema, speed, internal linking. Months 1–2.
12-Month SEO Engine
The 6-phase, 12-month contractor SEO engine.
Most agencies sell month-to-month "SEO" with no plan. We sell a 12-month engine with phases, milestones, and exit criteria for each one.
02
Phase 3–4 · Strategy + Build
Cluster strategy. Service + location pages shipped. Pillar guides published. Months 3–6.
03
Phase 5–6 · Authority + Compound
Outreach, trade publications, technical tune-ups, conversion optimization. Months 7–12.
Deep dive
How we actually run it
Month-by-month
- M1: Audit + sitemap. Keyword research. Competitor teardown.
- M2: Site rebuild. Schema. Speed. Internal linking.
- M3: Service + location pages.
- M4–M6: Sub-services, FAQs, pillar guides.
- M7–M9: Authority — trade publications, GBP, outreach.
- M10–M12: Compound — expansion, conversion, technical.
Tools we use
Semrush · Ahrefs · Keyword.com · WriterZen · Search Console · Rank Math. No black-box rank trackers. No AI-spun content.
The Heist Way
Ready to plant your flag?
15-minute call. No pitch deck. No pressure.