01
Prominence
Citations in the right order across the right directories. Tier-1 first (Apple, Bing, Yelp), then 411-network, then trade-specific. Volume isn't the win — order is.
Local SEO · Service
Dominate your local backyard.
The Local Viking 3-pillar model. 7-step GBP audit. Citations cleaned and built in the right order. Reviews automated at the moment a job finishes.
02
Relevance
GBP categories, services, and attributes mapped to how your customers actually search. Posts and Q&A keep the signal fresh.
03
Proximity
Service-area definition done right. Location pages that match. No city-spam — real local content Google rewards.
Deep dive
How we run it
The 7-step GBP audit
- Verify ownership is in your name (not your old marketing guy's).
- Audit primary + secondary categories against ranking competitors.
- Map services to every revenue line item.
- Photo audit — geo-tagged, alt-texted, dated correctly.
- Review velocity check — pace, response rate, sentiment.
- Q&A seeding for top buyer-intent questions.
- Service-area definition + matching location pages on the site.
Citations — done right
We use a 5-tier priority system. Tier 1 (Apple Maps, Bing, Yelp). Tier 2 (411 network, BBB, industry-specific). Tier 3 (local chambers, niche). Tier 4 (volume). Tier 5 (cleanup). Each tier in order, NAP-matched to your GBP.
Review automation
Every completed job triggers a review request via Heist Labs — SMS first, email backup. Response templates ready in your inbox so you can fire a fast, on-brand reply.
The Heist Way
Ready to plant your flag?
15-minute call. No pitch deck. No pressure.